Managing Human Capital Through Social Media
Buch, Englisch, 93 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 290 g
ISBN: 978-1-137-58534-9
Verlag: Palgrave MacMillan UK
The Social Organization sheds light on how social media usage is transforming the way organizations make sense of their identity and processes. By adopting a human capital perspective and merging research from communication studies and management, it argues that social media could be fruitfully exploited by organizations as a competitive advantage.
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft Entwicklungsökonomie & Emerging Markets
- Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Marketing
- Wirtschaftswissenschaften Betriebswirtschaft Organisationstheorie, Organisationssoziologie, Organisationspsychologie
- Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management
Weitere Infos & Material
Introduction; John Burgoyne, Professor of Management Learning University of Lancaster
1. Human capital re-loaded: the use of social media in human resource management; Maria Cesaria Giordano, Amelia Manuti & Pasquale Davide de Palma
2. Communicating the "social" organization: Social media and organizational communication; Amelia Manuti
3. Enhancing human capital through social media: Promoting skills and learning through technology; Amelia Manuti, Maria Antonietta Impedovo & Pasquale Davide de Palma
4. Managing "Social" Human Resources: talent management in the "social" organization; Amelia Manuti
5. From theory to (good) practices. Human capital and social media according to human resource managers; Pasquale Davide de Palma & Amelia Manuti
Conclusion; Amelia Manuti & Pasquale Davide de Palma