F-Commerce Handbook

Erscheinungsjahr 2023
ISBN: 978-0-07-180613-8
Verlag: McGraw-Hill Education Ltd

Buch, Englisch, 96 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 141 g

The 10 Secrets to Selling on the World’s #1 Social NetworkFacebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook.The f-Commerce Handbook shows you how. From the co-editors of Social Commerce Today, The f-Commerce Handbook delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales channel.The f-Commerce Handbook reveals ten smart but simple secrets for running profitable sales events on Facebook, all designed and proven to build your business and monetize your efforts. - Capitalize on impulse purchasing - Get customers emotionally involved with your product - Use social media as an “experience delivery mechanism” - Create powerful social incentives - Make customers feel indebted to buy from youFacebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning “Likes” into “Buys.”

Autoren/Hrsg.

Marsden, Paul

Chaney, Paul

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines

Inhaltsverzeichnis

Introduction
Secret 1
Secret 2
Secret 3
Secret 4
Secret 5
Secret 6
Secret 7
Secret 8
Secret 9
Secret 10
Appendix 1
Appendix 2
Notes

Über Autor(innen)

Chaney, Paul
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide