McMillin International Media Studies

1. Auflage 2009
ISBN: 978-1-4051-7262-2
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 288 Seiten, E-Book

International Media Studies is a bold introduction to thefield that focuses on a de-centering of media epistemology torepresent a more thorough world-view.
* A comprehensive textbook exploring the current state of mediastudies as it is being practised across the world
* Takes discussions about media studies beyond other textbooks,by situating the subject firmly in an international contextappropriate to the globalized, 21st century
* Surveys our reception of a wide variety of media content andformats including television, magazines, fiction, newspapers, andpopular music
* Considers both theoretical and much-needed ethnographicperspectives on media studies
* Showcases global and local media patterns in a variety ofcountries around the world, including examples from Asia, Africa,and Latin America

Autoren/Hrsg.

McMillin, Divya

Inhaltsverzeichnis

Preface.
Acknowledgments.
1. Introduction.
From International Communication to Media Globalization.
Mapping the Book.
2. The Fixity of Nation in International MediaStudies.
The Modern Nation in All its Glory.
The Legacy of the Modern Nation in International MediaStudies.
Early Research in International Communication.
The Critical Turn in International Media Studies.
3. Connecting Structure and Culture in International MediaStudies.
The Culturalist and Structuralist Paradigms of CulturalStudies.
Feminist Theory and Cultural Studies.
The Postcolonial Approach to International Media Studies.
4. Reviving the Pure Nation: Media as PostcolonialSavior.
Defining the Third World.
Mass Media as Extensions of Colonial Administrative Power.
Mass Media as Nation Builders and Postcolonial Saviors.
The Telenovela for National Development.
Restoring the Female Nation.
Rescuing the Brown Woman.
Disciplining the Peasant and the Prostitute.
5. Competing Networks, Hybrid Identities.
Star TV and Transnational Media Networks.
Policing the Skies.
Hybridity and the Globalization of Television Formats.
6. Grounding Theory: Audiences and Subjective Agency.
International Audience Studies.
Contributions of Anthropology to International MediaStudies.
Postcolonial Interventions in Audience Research.
Differences between Western and Non-Western ViewingExperiences.
Agency, Subjectivity, and Subjective Agency.
Audience Agency and Resistance.
Limited Agency and Subjectivity.
Theorizing Audience Agency and Limited Subjectivity.
7. Reconfiguring the Global in International MediaStudies.
Expanding International Media Studies to Non- "HotSpots".
Interrogating Notions of Fluidity of Audiences and Media.
Moving Away from the Nation as a Unit of Analysis.
Moving Away from the Centrality of Media Within Society.
Extending Analyses beyond a Critique of CulturalImperialism.
Historicizing International Media Studies.
Engaging in Comparative Research.
Relating Research to Activism.
8. The Politics of International Media Research.
Negotiating the Complexities of Fieldwork Within theAcademia.
Negotiating Power in the Field.
The Politics of Representing Ethnographic Research.
The Challenges to Activist Research.
Criticisms to Critical Research.
International Media and the Viability of the Nation-State.
Notes.
References.
Index

Über Autor(innen)

Divya C. McMillin is Associate Professor of International Communication and Cultural Studies at the University of Washington, Tacoma. She has written book chapters and published numerous articles in such journals as the Journal of Communication, International Journal of Cultural Studies, Continuum: Journal of Media and Cultural Studies, International Communication Bulletin, and Economic and Political Weekly, on issues of media globalization and identity.