1. Auflage 2009,
406 Seiten, Kartoniert, Format (B × H): 188 mm x 246 mm, Gewicht: 812 g
Verlag: Taylor & Francis
Tesone Principles of Management for the Hospitality IndustryIt is vital for hospitality management students to understand key management concepts as part of the complex and intimate nature of the services industry. Principles of Management for the Hospitality Industry is designed specifically for hospitality students who need to be able to use management tools and techniques to become successful hospitality managers.
By placing you at the heart of an imaginary workplace this book offers the opportunity to work through all of the items of discussion for each topic. The chapter begins with a scenario to prompt an exploration of a given topic, and concludes with the outcome of this scenario to reinforce the lessons learnt throughout the chapter. Highly practical in approach, this is an up-to-date and skilful integration of all core areas of management. It is packed with tools and techniques to aid learning and understanding, enablingyou to:
improve your professional management vocabulary with definitions in each chapter, and a complete glossary of terms
visualize key concepts with over one hundred explanatory diagrams
gain confidence by testing your understanding on the accompanying website
practical applications of theory are illustrated in international case studies throughout the book
discussion questions prompt an exploration of key concepts.
This title also has a companion website for lecturers which includes an Instructors' manual, PowerPoint slides and quizzes to aid teaching and learning.
The primary market for this text globally is Hospitality Management students on four-year programs leading to Bachelor degrees with required Management courses as part of the core curriculum. It is also aimed at students studying Hospitality Management on two-year community colleges in the US. The book would be suitable for the all regional markets as the hospitality service models and operations structures are global in nature.
Weitere Infos & Material
Part 1: Management Knowledge 1. Managing Hospitality Enterprises 2. Management Practice, Evolution and Ethics 3. Strategic Planning, Problem Solving, and Decisions 4. Systems, Development and Structures Part 2 Management Functions 5. Operations Management; Operations Structure and Systems 6. Managing Human Resources 7. Managing Technology and Marketing Systems 8. Accounting and Finance Management 9. Part 3 Strategic Applications 10. Tactical Productivity Strategies 11. Tactical Growth Strategies 12. Tactical Turnaround Strategies Part 4 Leadership Applications 13. Leadership Awareness 14. Leadership Practice 15. Organizational Behavior & Leadership Development