Buch, Englisch, 304 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 651 g
Reihe: Woodhead Publishing Series in Food Science, Technology and Nutrition
Buch, Englisch, 304 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 651 g
Reihe: Woodhead Publishing Series in Food Science, Technology and Nutrition
ISBN: 978-0-08-100378-7
Verlag: Elsevier Science & Technology
A Practical Guide to Sensory and Consumer Evaluations a single resource for those new to sensory science and consumer evaluation, teaching them how to confidently select a method, conduct research, and report the results. Written by one of the world's leading sensory scientists, this book delivers a practical, hands-on approach to answering sensory and consumer evaluation questions.
Each chapter is organized around a key practical question stated at the outset. Rather than providing a number of approaches which tend to confuse the reader, the book delivers a step-by-step guide to the specific challenge, with any variations in methods explained within the context of problem-solving.
In addition, each method has real-life, worked example taken from the archives of CompuSense, a world leading sensory science laboratory. A series of appendixes covering 'How do I' topics provides practical guidance to larger questions on organizing, conducting, and reporting the results of sensory tests.
Many sensory and consumer practitioners do not receive formal training in the operations side of sensory. For those who don't have the time or the need for a broad-based education in the field, this book is an effective, reliable, and practical guide to achieve valuable answers to sensory and consumer research questions.
Zielgruppe
<p>Sensory managers, students studying sensory methods, consumer and market research practitioners, R&D managers in the food industry, quality managers in the food industry and SME food manufacturers</p>
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
1. Overview and Introduction2. Best Practices3. Facilities4. Consumer Liking5. Difference Testing6. Descriptive Analysis7. Sensory Quality8. Statistics for Business Decisions 9. Communicating Results 10. Category Appraisals11. Shelf life12. Special Methods for Special Cases
Appendices:A. How do I do a consumer liking test?B. How do I find out if my new product matches the old one?C. How do I manage special projects to solve specific problems?D. How do I interpret statistical results and communicate the outcome?E. How do I develop myself as a sensory practitioner?F. How do I train a descriptive panel?G. How do I measure time related sensory attributes?