Kaplan The Business Model Innovation Factory

How to Stay Relevant When The World is Changing
1. Auflage 2012
ISBN: 978-1-118-23914-8
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: 0 - No protection

E-Book, Englisch, 240 Seiten, E-Book

Business model innovation is the new strategic imperative forall leaders
Blockbuster's executives saw Netflix coming. Yet they stuck withtheir bricks and mortar business model, losing billions inshareholder value. They were "netflixed." Business models don'tlast as long as they used to. Historically CEO's have managed asingle business model over their entire careers. Today, allorganizations must be capable of designing, prototyping, andexperimenting with new business models. The Business ModelInnovation Factory provides leaders with the survival skills tocreate a pipeline of new business models in the face of disruptivemarkets and competition.
Avoid being netflixed. Your organization must be a businessmodel innovator to stay competitive in today's turbulent world.
* Author Saul Kaplan is the founder and chief catalyst of theBusiness Innovation Factory (BIF), a real world laboratory forexploring and testing new business models and social systems. BIFhas attracted a global community of over five thousand innovatorsand organizes the internationally renowned BIF CollaborativeInnovation Summit

Autoren/Hrsg.

Kaplan, Saul

Inhaltsverzeichnis

Acknowledgments xi
Introduction xiii
I What You Have Always Done Isn't Working Anymore 1
1 Don't Get Netflixed: Your Current Business Model Isn'tGoing to Last Much Longer 3
Blockbuster Gets Netflixed 5
Even Netflix Is in Danger of Being Netflixed 10
2 Business Models 101: Creating, Delivering, and CapturingValue 17
How Does Your Company Create Value? 19
How Does Your Organization Deliver Value? 21
How Does Your Organization Capture Value? 29
Putting the Entire Business Model Story Together 32
3 Why Organizations Fail at Business Model Innovation35
10 Reasons Companies Fail at Business Model Innovation 40
II Connect, Inspire, Transform: 15 Business Model InnovationPrinciples 51
4 Connect: Business Model Innovation Is a Team Sport55
Principle 1. Catalyze Something Bigger Than Yourself 55
Principle 2. Enable Random Collisions of Unusual Suspects 60
Principle 3. Collaborative Innovation Is the Mantra 64
Principle 4. Build Purposeful Networks 68
Principle 5. Together, We Can Design Our Future 72
5 Inspire: We Do What We Are Passionate About 77
Principle 6. Stories Can Change the World 77
Principle 7. Make Systems-Level Thinking Sexy 81
Principle 8. Transformation Is Itself a Creative Act 84
Principle 9. Passion Rules--Exceed Your Own Expectations87
Principle 10. Be Inspiration Accelerators 90
6 Transform: Incremental Change Isn't Working 95
Principle 11. Tweaks Won't Do It 95
Principle 12. Experiment All the Time 99
Principle 13. Off the Whiteboard and into the Real World 102
Principle 14. It's a User-centered World--Design forIt 108
Principle 15. A Decade Is a Terrible Thing to Waste 110
III Creating a Business Model Innovation Factory 115
7 R&D for New Business Models 117
Innovate through Connected Adjacencies 119
8 Leading and Organizing a Business Model Innovation Factory131
Staffing a Business Model Innovation Factory 134
Skills and Experience to Staff a Business Model InnovationFactory 137
Wanted: Business Model Designers 142
Resourcing a Business Model Innovation Factory 143
Overcoming the Politics of Business Model Innovation 145
9 Experimenting with Business Models in the Real World149
Give Me Rhode Island 154
A Better Place 157
Putting the Customer in the Business Model Driver Seat 163
IV Business Models Aren't Just for Business 165
10 Nonprofits Have Business Models Too 167
11 R&D for New Social Systems 179
Measure Innovation Outputs 181
Education Rant 183
12 What's Your Personal Business Model? 191
Stay on a Steep Learning Curve 193
Embrace Vulnerability 195
Blessing and a Curse 197
About the Author 201
Index 203

Über Autor(innen)

SAUL KAPLAN is the founder and chief catalyst of the Business Innovation Factory (BIF), a real-world laboratory for exploring and testing new business models and social systems. BIF has attracted a global community of over 5,000 innovators and organizes the internationally renowned BIF Collaborative Innovation Summit. Saul shares his innovation musings on Twitter (@skap5) and his blog (It's Saul Connected), and as regular contributor to the Harvard Business Review, Fortune, and Bloomberg Businessweek.