E-Book, Englisch, 258 Seiten, Format (B × H): 170 mm x 240 mm
Kilian / Mirski / Barth Digital Selling
1. Auflage 2017
ISBN: 978-3-903030-38-1
Verlag: Studia Universitätsverlag Innsbruck
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Successful Strategies and Tools for B2B Marketing and Sales
E-Book, Englisch, 258 Seiten, Format (B × H): 170 mm x 240 mm
ISBN: 978-3-903030-38-1
Verlag: Studia Universitätsverlag Innsbruck
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Digitalization is today's biggest buzzword. The subscription-based business model has not only revolutionized how software solutions are delivered, but it has also played a decisive role in sales and marketing at companies around the world.
This book is dedicated to guide you down the first steps of your journey to subscription-based business models, customized marketing with digitalized sales and customer success management.