Meyer / Roth / Porterfield Managing SMES International Business Strategies – The Case of East Tennessee

1. Auflage 2017
ISBN: 978-3-95651-155-4
Verlag: Kellner Verlag
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 196 Seiten, Format (B × H): 150 mm x 210 mm

Reihe: IBSA Studies in Management and Innovation

Today there is an increasing awareness of the relevance of the place that SMEs occupy in the overall business landscape and according to their importance not only for regional economies, but to national economies as well. SMEs more often are becoming the focus of academic research and are generally viewed as one of the cornerstones of entrepreneurial development and job creation. Managing SMEs International Business Strategies wants to aid SMEs in their efforts going across borders.
Providing theoretical management expertise and practical insights – from experiences made in East Tennessee – may help SMEs to understand some of the opportunities and obstacles that those willing to enter the global market place will face.

Autoren/Hrsg.

Roth, Reinhold

Meyer, Helga

Porterfield, Rebecca

Inhaltsverzeichnis

1;Inner Title;2
2;Copyright;3
3;Acknowledgements;4
4;Table of Contents;6
5;Introduction;9
6;Part I: Small is not only beautiful, it really matters;13
6.1;Jon L. Smith: SMES – An Economic Overview;13
6.1.1;1 Introduction;14
6.1.2;2 The Place of SMEs in national Economics;14
6.1.3;3 Economics of SMEs;21
6.1.4;4 Motivations for SME internationalize;24
6.1.5;Bibliography;28
6.2;Victor Kimmel: A Strategic Roadmap for SME Internationalization;32
6.2.1;1 Introduction;33
6.2.2;2 Reasons and Conditions for going International;34
6.2.2.1;2.1 Motives to internationalize;34
6.2.2.2;2.2 Risks and Barriers of SME Internationalization;37
6.2.2.3;2.3 Entrepreneurial Orientation and Internationalization;42
6.2.3;3 Findings and Exploring the right Market;45
6.2.3.1;3.1 Market Entry Selection and Timing;45
6.2.3.2;3.2 Market Entry Modes;46
6.2.4;4 Internationalization Approaches;53
6.2.4.1;4.1 Network-based Internationalization Approach;54
6.2.4.2;4.2 The Revised Uppsala Model;57
6.2.4.3;4.3 Dunning’s OLI Framework;61
6.2.4.4;4.4 Family-owned Businesses and Internationalization;63
6.2.5;5 Tools for Strategic Planning;66
6.2.5.1;5.1 External Environment – PESTLE Analysis;66
6.2.5.2;5.2 SWOT Analysis;68
6.2.5.3;5.3 The Source of Competitive Advantage;70
6.2.5.4;5.4 Scheduling the Internationalization Process – Gantt Chart;72
6.2.6;6 Networking and Internationalization;75
6.2.7;7 Standardization vs Adaption;79
6.2.8;8 Monitoring the Internationalization Process;81
6.2.9;9 Exit Strategies;87
6.2.10;Bibliography;89
7;Part II: Taking SME International – The Tennessee Experience;95
7.1;Victor Kimmel: The Internationalization Process of a German SME entering the U.S. Market;95
7.1.1;1 Introduction;96
7.1.2;2 Case Design and Methodology;97
7.1.3;3 Empirical Findings;100
7.1.4;4 Lessons Learned;105
7.1.5;Bibliography;106
7.1.6;Appendix;107
7.2;Alan Bridwell: Issues Facing European Union Firms Considering Entry into the USA – The Views of a Regional Economic Development Official;110
7.2.1;1 Introduction;111
7.2.2;2 Market Consideration;112
7.2.3;3 Resources and Infrastructure;114
7.2.4;4 Legal Considerations and Support;117
7.2.5;5 Business Culture and Lifestyle;119
7.3;Audrey Depelteau: University Business Incubators as Support Mechanisms for SME Internationalization;121
7.3.1;1 Introduction;122
7.3.2;2 International Soft Landings Program;123
7.3.3;3 Soft Landings Program Results;126
7.3.4;4 University Assisted Internationalization Success Stories;127
8;Part III: New Horizons;130
8.1;Andrew J. Czuchry: Leading Innovation in Small to Medium Sized (SME) Organisations;130
8.1.1;1 Introduction;131
8.1.2;2 Seven Coaching Points;133
8.1.3;3 Framework for Facilitating the Marketing of Technical Innovations;139
8.1.3.1;3.1 Conceptional Design;139
8.1.3.2;3.2 Study Setting;140
8.1.3.3;3.3 The Role of the Entrepreneurial Thought Process in the Strategic Make Buy Decision;144
8.1.4;4 Leadership and Managerial Implications;147
8.1.5;5 Conclusions;149
8.1.6;Bibliography;150
8.2;David Roach and Emily Van Dop: Issues Facing Born Global SMEs – Tale of a Medtech Enterprise;151
8.2.1;1 Introduction;152
8.2.2;2 The Born Global Firm;153
8.2.2.1;2.1 Networking;153
8.2.2.2;2.2 Knowledge;155
8.2.2.3;2.3 Technology Development;158
8.2.2.4;2.4 Niche Markets;160
8.2.3;3 A Tale of a Born Global SME;162
8.2.4;4 Conclusion;167
8.2.5;Bibliography;173
8.3;Michael Lehrfeld: Mitigate the Cybersecurity Risks;176
8.3.1;1 Introduction;177
8.3.2;2 Securing the Traveler;178
8.3.2.1;Rule 1 Know Your Destination;178
8.3.2.2;Rule 2 Encrypt Everything;179
8.3.2.3;Rule 3 Limit the Amount of Data you take with You;183
8.3.2.4;Rule 4 Use a VPN when connecting to the Internet;184
8.3.2.5;Rule 5 Patch, patch, patch;185
8.3.2.6;Rule 6 Smartphone and Tablets;185
8.3.2.7;Rule 7 Report missing Devices immediately;186
8.3.3;3 Boiling it down to the Basics;187
9;About the Editors;189
10;About the Authors;193
11;Books about »Intercultural Studies«;197