Buch, Englisch, 316 Seiten, Format (B × H): 178 mm x 254 mm, Gewicht: 453 g
Using the Principles of Lean to Create and Deliver Innovation to Customers
Buch, Englisch, 316 Seiten, Format (B × H): 178 mm x 254 mm, Gewicht: 453 g
ISBN: 978-1-032-92244-7
Verlag: Taylor & Francis
Explaining how to use Lean principles to drive innovation and strategic portfolio planning, The Innovative Lean Enterprise: Using the Principles of Lean to Create and Deliver Innovation to Customers outlines simple, yet powerful, visual Lean tools that can enhance idea generation and product development. It starts with a discussion of Lean principles and then identifies the applicable portions of Lean that can drive customer value.
The book discusses customer value in the form of the benefits your customers desire. It walks you through the processes of using Lean techniques to effectively evaluate the quality of any prospective marketing opportunity and includes examples from a variety of industries, including healthcare.
The text discusses value creation, reduction of waste, entrepreneurial system designer, set-based concurrent engineering, and Lean project management. It also includes numerous examples of visual management tools as they apply to innovation to help you develop the understanding required to achieve a competitive advantage for your brand, division, or company through Lean.
Zielgruppe
Professional Practice & Development
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Fertigungsindustrie
- Medizin | Veterinärmedizin Medizin | Public Health | Pharmazie | Zahnmedizin Medizin, Gesundheitswesen Krankenhausmanagement, Praxismanagement
- Wirtschaftswissenschaften Betriebswirtschaft Management Qualitätsmanagement, Qualitätssicherung (QS), Total Quality Management (TQM)
Weitere Infos & Material
Visual Strategy. Understanding the Current State. Opportunity Identification. Idea Generation. Delivering Profitable Innovation to Targeted Customers. Barriers to Imitation. Applications of Graphical Strategy Tools. Ranking Offerings. The Strategy Transformation Process. Strategy Transformation Example. Alignment and Position Statements