Snyder | The Social Cognitive Neuroscience of Leading Organizational Change | E-Book | www.sack.de
E-Book

E-Book, Englisch, 240 Seiten

Snyder The Social Cognitive Neuroscience of Leading Organizational Change

TiER1 Performance Solutions' Guide for Managers and Consultants
Erscheinungsjahr 2016
ISBN: 978-1-317-48088-4
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

TiER1 Performance Solutions' Guide for Managers and Consultants

E-Book, Englisch, 240 Seiten

ISBN: 978-1-317-48088-4
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)



In a very understandable, practical, and accessible manner, this book applies recent groundbreaking findings from behavioral neuroscience to the most complex and vexing challenges in organizations today. In particular, it addresses managing large-scale organizational changes, such as mergers and acquisitions, providing lessons and tactics that can be usefully applied to in many different settings. In addition to discussing successful practices, it also identifies the reasons that most past comprehensive, long-term change projects have failed and unmasks the counterproductive effects of the typical evolutionary or emotion-based attempts to change group and individual behavior, using neuroscience as its principal tool.

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Weitere Infos & Material


Part 1: Introduction. Part 2: Psychological Background. A Neuroscience-based, Physiological Perspective on Behavior. A New Psychological Perspective on Behavior. The "Human Element" in Enterprise-wide Change Projects. Why Traditional Motivation Theories Do Not Work. Brain Circuitry and Learning: The Infrastructure of the Brain. Attention and Action Activate Brain Circuits. Learning to Attend at a Higher Level. Mindfulness and Deliberate Practice. Cognitive "Maps" Provide Overall Control of our Perceptions, Beliefs and Behaviors. Part 3: The Infrastructure of Change Management. Best Practices. Readiness for Change. Measurement and Metrics. Training Planning and Design. Making Training "Count". Application of Neuroscience Research to Training Effectiveness. Part 4: Key Change Management Skills. Overcoming Resistance and Building Buy-in. Common Reasons for Resistance. Identifying the Reasons for and the Causes of Resistance in a Particular Setting. Assuring Meeting Effectiveness. Sustaining Change Through Organizational Alignment. Part 5: Understanding the Larger Context. Where Neuroscience Takes Us.


Rob Snyder holds a Ph.D. in Organizational Psychology from the University of Maryland and is Professor of Management in the Haile/U.S. Bank College of Business at Northern Kentucky University. Over the last 40 years, he has consulted on performance improvement and learning effectiveness issues with over 100 private and public sector organizations.



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