E-Book, Englisch, 328 Seiten
Thomas Regulating Style
1. Auflage 2016
ISBN: 978-0-520-96486-0
Verlag: De Gruyter
Format: EPUB
Kopierschutz: 6 - ePub Watermark
Intellectual Property Law and the Business of Fashion in Guatemala
E-Book, Englisch, 328 Seiten
ISBN: 978-0-520-96486-0
Verlag: De Gruyter
Format: EPUB
Kopierschutz: 6 - ePub Watermark
Fashion knockoffs are everywhere. Even in the out-of-the-way markets of highland Guatemala, fake branded clothes offer a cheap, stylish alternative for people who cannot afford high-priced originals. Fashion companies have taken notice, ensuring that international trade agreements include stronger intellectual property protections to prevent brand “piracy.” In Regulating Style, Kedron Thomas approaches the fashion industry from the perspective of indigenous Maya people who make and sell knockoffs, asking why they copy and wear popular brands, how they interact with legal frameworks and state institutions that criminalize their livelihood, and what is really at stake for fashion companies in the global regulation of style.
Autoren/Hrsg.
Weitere Infos & Material
List of Illustrations
Acknowledgments
Introduction
1. Economic Regulation and the Value of Concealment
2. The Ethics of Piracy
3. Brand Pollution
4. Fiscal and Moral Accountability
5. Making the Highlands Safe for Business
Conclusion: Late Style
Notes
References
Index




