Strategic Alliance Management

2. Auflage 2017
ISBN: 978-1-138-68467-6
Verlag: Taylor & Francis Ltd

Buch, Englisch, 440 Seiten, Format (B × H): 174 mm x 246 mm, Gewicht: 775 g

Strategic alliances – partnerships between separate organizations to share resources collaboratively toward mutually beneficial goals – are an important management instrument, but one that is difficult for firms to manage. Among many desirable outcomes, alliances can reduce costs, provide access to new technology, and improve research and development endeavours, though collaborative arrangements come with risks, peril, and adversities. This renewed and re-worked text connects theory to practice to help understand this important business practice.

Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with state-of-the-art theoretical insights, evidence-based managerial guidelines and a business case illustration. Additional chapters detail on contemporary alliance management challenges, including co-opetition and business eco-systems. Other chapters highlight the role of alliance professionals, alliance capabilities and paradoxical challenges in alliance relationships.

This second edition retains a blend of academic knowledge and practical examples, while updating case examples and adding five new chapters on emerging alliance topics. This book remains vital reading for business students and professionals interested in strategic management.

Autoren/Hrsg.

Tjemkes, Brian

Burgers, Koen

Vos, Pepijn

Fachgebiete

• Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft
• Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management

Inhaltsverzeichnis

List of figures

List of tables

List of boxes

Preface

1 Strategic alliance management

2 Alliance strategy formulation

3 Alliance partner selection

4 Alliance negotiation

5 Alliance design

6 Alliance launch

7 Alliance management

8 Alliance evaluation

9 Alliance termination

10 Supplier alliances

11 Learning alliances

12 Co-branding alliances

13 International alliances

14 Asymmetrical alliances

15 Cross-sector alliances

16 Coopetition alliances

17 Multi-partner alliances

18 Alliance portfolios

19 Alliance networks

20 Business Ecosystems

21 Alliance co-evolution

22 Alliance professionals

23 Alliance teams

24 Alliance capabilities

25 Strategic alliance management: Science and Art

Appendix

Notes

References

Index

Über Autor(innen)

Brian Tjemkes is Assistant Professor of Management and Organization at VU University Amsterdam, the Netherlands
Pepijn Vos is Researcher Consultant in the field of innovation and alliance management at TNO, the Netherlands
Koen Burgers is a PhD Candidate at Nyenrode University, the Netherlands