Wiebs / Baaij / Keibek The Craft of Strategy Formation

Translating Business Issues into Actionable Sstrategies
1. Auflage 2008
ISBN: 978-0-470-72381-4
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 304 Seiten, E-Book

Formulating a strategy is one of the most important but also one ofthe most difficult challenges faced by businesses: How may onetranslate a concern into a structured issue and the hypotheses foraddressing that issue? How should one approach the designing andexecuting of the analyses through which these hypotheses can betested, thus creating the insights from which new strategic optionscan be developed? And how can one identify the "bestbets" from among the many different strategic optionsavailable, and determine how these may be translated into acoherent business strategy that the organization and itsstakeholders can buy into?
This book helps to answer these questions for the senior managerresponsible for company strategy; the project manager who'sbeen asked to chart and defend a new strategic course of action;and the student wishing to "learn the ropes" ofstrategy-creation. This book offers no theoretical strategy"frameworks". Nor does it propagate a specific strategyof any kind. It is, quite simply, a "cook book"describing a step-by-step, focused and fast approach for creating anew strategy at medium-sized and large businesses. It is a provenmethod used by top management consultants to help clients developnew strategies.
The Craft of Strategy Formation provides a crisp accountof the consecutive steps to take (and pitfalls to watch out for)when typically vague business concerns need to be translated intoactionable strategy fast. Featuring the tried-and-tested analyticaland organizational approach of top management consultants, thisintegral account of how strategy is crafted in practice offers awelcome break from traditional handbooks featuring largely isolatedframeworks, tools and cases; highly theoretical academic treatises;and largely anecdotal "infotainment" books for thegeneral reader.

Autoren/Hrsg.

Wiebs, Eric

Baaij, Marc

Keibek, Bas

Witteveen, Pieter

Inhaltsverzeichnis

Preface.
Introduction.
What is this book all about?
Introduction to the Allware case study.
Part I - The preparation phase.
Introduction.
1 Days 1 to 5 - We create a question out of a concern.
2 Days 6 and 7 - We set up a project organisation.
3 Day 8 - We structure the question.
4 Day 9 - We formulate hypotheses.
5 Day 10 - We make a work plan.
6 Allware: the first two weeks.
Part II - The analysis phase.
Introduction.
7 Days 11 and 12 - We develop the analyses further.
8 Days 13 to 17 - We collect data.
9 Days 18 to 42 - We carry out the analyses.
10 Days 43 to 45 - We present the conclusions.
11 Allware: on with the analysis.
Part III - The selection phase.
Introduction.
12 Day 46 - We put forward some business options.
13 Day 47 - We draw up scenarios.
14 Days 48 to 57 - We model the results.
15 Days 58 to 60 - We choose the strategic direction.
16 Days 61 to 65 - We write the strategic plan.
17 Allware: make a choice and carry on.
Part IV - The implementation phase.
Introduction.
18 Set up an organisation to implement the strategy.
19 Draw up the implementation plan.
20 Direct progress.
Afterword.
Profile of OC&C Strategy Consultants.
Index.

Über Autor(innen)

Eric Wiebes started his career in the oil industry. Hebecame a strategy consultant in 1990 and a partner at OC&CStrategy Consultants in 1996, advising both corporate clients andnational governments on an array of strategic issues. Today, Ericworks for the Dutch Ministry of Economic Affairs.
Marc Baaij is an associate professor of strategicmanagement at the Rotterdam School of Management (RSM) of theErasmus University Rotterdam in the Netherlands. Before joiningRSM, Marc worked in the industry and in strategy consultancy. Marcteaches strategy formation to graduate students as well asexecutives.
Bas Keibek became a strategy consultant in 1995 and sincethen has assisted a diverse spectrum of corporate clients inmeeting strategic challenges. Additionally, Bas, a partner ofOC&C since 2002, has extensive experience in evaluatingpotential acquisitions for private equity clients. Prior to joiningOC&C he worked in the UK offshore oil industry.
Pieter Witteveen launched OC&C in the Netherlands in1992. His consulting experience covers a wide range of issues, suchas strategic positioning, acquisitions, restructuring and portfoliostrategy, for clients in virtually all sectors of business. Hiscareer before OC&C includes many years in strategy consultingand several managerial positions.