Buch, Englisch, 424 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 1770 g
Buch, Englisch, 424 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 1770 g
ISBN: 978-0-387-75733-9
Verlag: Springer
This handbook surveys the social aspects of consumer behavior, offering latest data and original research on current consumer needs as well as identifying emerging areas of research. This accessible volume (which can be read without advanced training in the field) starts with current concepts of risk tolerance, consumer socialization, and financial well-being, and moves on to salient data on specific settings and populations such as high school students and the older consumer.
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
I. Concepts and theories of consumer finance.-Risk tolerance.-Financial well being.-Retirement savings.-Financial education and program evaluation.-Applying behavior theories to financial behavior.-Consumer socialization.-II. Internet and consumer finance.-E-banking.-Online insurance.-Online shopping.-III. Consumer finances of special populations.-Financial knowledge of high school students.-Risky credit card behavior of college students.-Financial issues of Hispanic Americans.-Money matters of African Americans.-Financial issues of Asian Americans.-Financial issues of older adults.-Financial issues of low income families.-Management issues of business owning families.-Gender differences in investment behavior.-IV. Consumer finance in various settings.-Consumer financial issues in healthcare.-Consumer finance and marriage.-Consumer finance and parent-child communication.-Causes and polices of consumer bankruptcy.-Workplace financial education.-Consumer protection in fair lending.-Promoting applied personal finance research