Razeghi The Riddle

Where Ideas Come From and How to Have Better Ones
1. Auflage 2008
ISBN: 978-0-470-22912-5
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 256 Seiten, E-Book

While organizations claim to value creativity, they are often at aloss when attempting to conjure up novel ideas, particularly in aworld where technology has made information readily available toeveryone. As a result, leaders ask, "Where will the next big ideacome from?" In response, they allocate significant resources forinnovation; however the source of creative inspiration has remaineda mystery.
Science has shown that it's possible to create conditions underwhich the mind is more prepared to have insights, or "a-ha!moments." In this fascinating book, Andrew Razeghi examines theprecursors to creative insight and offers clear-cut methods formaking "Eureka moments" routine practice rather than luckyaccidents. Combining the latest scientific research, interviewswith current innovators, and studies of history's mostcreative minds, he dissects the creative process and presents apractical approach for inspiring innovation.

Autoren/Hrsg.

Razeghi, Andrew

Inhaltsverzeichnis

Introduction: The Innovation Lament.
1. The Innovation Intent.
2. The Gods Must Be Crazy (Or Is It Just Me?)
3. The Eureka Moment.
4. It Came to Me in a Dream.
5. In the Mood for Innovation.
6. Endlessly Intriguing: Curiosity.
7. Painfully Obvious: Constraints.
8. Distantly Related: Connections.
9. Diametrically Opposed: Conventions.
10. Suddenly Brilliant: Codes.
Epilogue: And So It Is with All Things New.
Notes.
Further Reading.
Acknowledgments.
The Author.
Index.

Über Autor(innen)

The Author
Andrew J. Razeghi is adjunct associate professor at the KelloggSchool of Management at Northwestern University and aninternationally recognized speaker and adviser on growth, strategy,creativity, and innovation. As principal in the firm StrategyLab,Inc., he has consulted with executives from many Fortune 500companies. He is also the author of Hope:How Triumphant LeadersCreate the Future(from Jossey-Bass).