Messages, Signs, and Meaning

Third Auflage
ISBN: 978-1-55130-250-8
Verlag: Canadian Scholars

Buch, Englisch, 393 Seiten, Paperback, Format (B × H): 167 mm x 228 mm, Gewicht: 485 g

Messages, Signs, and Meanings can be used directly in introductory courses in semiotics, communications, media, or culture studies. Additionally, it can be used in courses dealing with cognate areas of investigation (psychology, mythology, education, literary studies, anthropology, linguistics) as a complementary or supplementary text. The text builds upon what readers already know intuitively about signs and then leads them to think critically about the world in which they live — a world saturated with images of all kinds that a basic knowledge of semiotics can help filter and deconstruct. The text also provides opportunities for readers to do hands-on semiotics through the exercises and questions for discussion that accompany each chapter. Biographical sketches of the major figures in the field are also included, as is a convenient glossary of technical terms.

Autoren/Hrsg.

Danesi, Marcel

Inhaltsverzeichnis

- Introduction
- Part I: Signs
- Chapter 1: What Is Semiotics?
- Chapter 2: Basic Sign Theory
- Chapter 3: Body Signs
- Chapter 4: Visual Signs
- Chapter 5: Language
- Chapter 6: Metaphor
- Part II: Messages and Meanings
- Chapter 7: Myth and Narrative
- Chapter 8: Art
- Chapter 9: Clothes
- Chapter 10: Food
- Chapter 11: Objects
- Chapter 12: Space and Buildings
- Chapter 13: Television
- Chapter 14: Advertising
- Chapter 15: Communication
- Appendices
- Glossary of Technical Terms
- Cited Works and General Bibliography
- Index

Über Autor(innen)

Marcel Danesi is Professor of Semiotics and Linguistic Anthropology in the Department of Anthropology at the University of Toronto. His main research interests are semiotic theory and youth culture. He is currently editor-in-chief of Semiotica, the official journal of the International Association for Semiotic Studies.