Buch, Englisch, 544 Seiten, Format (B × H): 225 mm x 292 mm, Gewicht: 1692 g
Buch, Englisch, 544 Seiten, Format (B × H): 225 mm x 292 mm, Gewicht: 1692 g
ISBN: 978-1-4129-9081-3
Verlag: Blue Rose Publishers
Features & Benefits:
- 150 carefully selected signed entries (each with Cross References and Further Readings) are organized in A-to-Z fashion to give students easy access to the full range of topics in new venture management.
- A thematic Reader's Guide in the front matter groups related entries by broad topical and thematic areas to make it easy for users to find related entries at a glance, with themes that include "Entrepreneurial Decision Making," "Corporate Entrepreneurship," "Entrepreneurial Marketing," "Leadership & Human Resources," "Financing & Development," and more.
- In the electronic version, the Reader's Guide combines with a detailed Index and the Cross References to provide users with robust search-and-browse capacities.
- A Chronology in the back matter helps students put individual events into broader historical context.
- A Glossary provides students with concise definitions to key terms in the field.
- A Resource Guide to classic books, journals, and web sites (along with the Further Readings accompanying each entry) helps guide students to further resources for their research journeys.
- An appendix includes the report, "The State of Small Business."