Research Regarding the Influence of Social Media on the Quality of Services in the Sharing Economy

1. Auflage 2023
ISBN: 978-3-658-42327-8
Verlag: Springer

Buch, Englisch, 236 Seiten, Paperback, Format (B × H): 148 mm x 210 mm, Gewicht: 326 g

Reihe: Sustainable Management, Wertschöpfung und Effizienz

The paper coordinated by Prof. Dr. Bogdan Cristian Onete is a topical subject in the context of the present informational era. It suggests a distinct approach regarding social media and the peer-to-peer platforms from the perspective of the quality of services and collaborative consumption. The research of the paper includes a quantitative research regarding the implications of peer-to-peer platforms concerning the consumer, and a qualitative research with regards to social media and its degree of influence on the quality of services. This research presents many interesting findings regarding the consumer perception of quality of services in the context of the sharing economy. These findings are valuable for all parties working in the domain of the sharing economy or collaborative consumption.

Zielgruppe

Research

Autoren/Hrsg.

Budz, Sonia

Fachgebiete

• Wirtschaftswissenschaften Volkswirtschaftslehre Volkswirtschaftslehre Allgemein Binnenhandel
• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management E-Commerce, E-Business, E-Marketing

Inhaltsverzeichnis

Introduction.- Conceptual Elements With Regards To The Sharing Economy.- The Influence Of Social Media On The Quality Of Services.- The Study Of Consumer - Social Media - Sharing Economy Relationship.- Research Regarding The Connections Between Social Media - Sharing Economy – Quality.- Conclusions.

Über Autor(innen)

About the author Sonia Budz is a postdoctoral researcher at the Bucharest University of Economic Studies in Romania. The main fields of her research are: sharing economy, circular economy, green economy, collaborative consumption, the quality of services, products as services, consumer perception, the online environment, innovation, digitization, sustainability, spirituality and responsibility.