Schroeder Specialty Shop Retailing

How to Run Your Own Store (Revision)
1. Auflage 2002
ISBN: 978-0-471-23358-9
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 384 Seiten, E-Book

This comprehensive, revised edition offers how-to information for starting a small business in specialized retailing, from the mom and pop operation to a chain memorabilia store. Highly practical, it incorporates the newest developments within retail sales, including information on the changing economy (such as how e-commerce affects small business owners).

Autoren/Hrsg.

Schroeder, Carol L.

Über Autor(innen)

CAROL L. SCHROEDER is the co-owner of Orange Tree Imports, a $1.3million gift and kitchenware store in Madison, Wisconsin. She hasalmost three decades of experience in specialty shop retailing,beginning with the Scandinavian furniture store she and her husbandDean transformed into a unique shop featuring gourmet products,toys, seasonal décor, foods, jewelry, stationery, soaps, andmore. Orange Tree Imports was chosen as one of five MillenniumRetailers in the United States by Gifts and Decorative Accessoriesmagazine and was voted "Best in Business" by In Business magazine.