The Best Way To Manage
E-Book, Deutsch, 192 Seiten
ISBN: 978-3-593-40427-1
Verlag: Campus
Format: EPUB
Kopierschutz: Wasserzeichen (»Systemvoraussetzungen)
This book brings trust out of the realm of ideals and the reveals that it isn't just a virtue, but an economic necessity, especially for a company operating in today's turbulent markets. The author explodes a number of dangerous myths about trust: that it is no more than a feel-good factor, that it has to be earned, and that trust is fine but control is better. He shows that the mistrust prevalent in many corporations can incur huge commercial costs, and explains the quickest and most direct ways for a company to win trust.
Reinhard Sprenger is a passionate advocate of putting trust into action in the way companies are run. As he shows management rhetoric is one thing; genuine, deep-seated and widespread trust quite another. In the end, real trust will do more for a company's security than any security measure, exert control more effectively than any control system, and create more value than any value-creation programme.
Autoren/Hrsg.
Weitere Infos & Material
1;Titelei;1
2;CONTENTS;6
3;Introduction;8
4;Why trust?;16
4.1;Because it is missing: An assessment;17
4.2;Because it allows flexible organization;26
4.3;Because it facilitates reorganization;30
4.4;Because it produces loyal customers;32
4.5;Because it makes companies fast;35
4.6;Because it supports knowledge transfer and entrepreneurialism;40
4.7;Because it facilitates creativity and innovation;41
4.8;Because it saves costs;44
4.9;Because it produces staff loyalty and protects intrinsic motivation;46
4.10;Because it makes management successful;48
5;What is trust?;54
5.1;Where we encounter trust;54
5.2;Limits of trust;65
5.3;Misunderstandings about trust;77
6;How do I show trust?;84
6.1;Myth: Trust-building measures;84
6.2;Moving away from the idea of trust as a consolation prize;93
6.3;Starting trust;98
6.4;Active truthfulness;113
6.5;How you destroy trust;121
6.6;The artificial limbs of trust;132
6.7;What prevents us trusting;141
6.8;Trusting nevertheless;158
7;Bibliography;190